Welcome to Vaidehi Fashion, your destination for exquisitely crafted Indian ethnic wear designed to celebrate the soul of our culture and empower the modern woman.
What We Offer
Kurtis
Versatile, everyday pieces in breathable cottons and silks.
Kurta Sets & Palazzo Sets
Coordinated ensembles that blend ease with elegance.
Festive Wear
Embellished and richly embroidered outfits perfect for weddings, festivals, and special occasions.
Accessories
Handcrafted stoles, scarves, and traditional juttis to perfectly complement your look.
Our Story
Founded in March 2023 by Jyotsna Sahai (born February 16, 1978), Vaidehi Fashion was born from a lifelong passion for India’s vibrant textiles and age-old sartorial traditions. Inspired by Lucknow’s legendary Chikankari embroidery and the region’s rich handloom heritage, Jyotsna set out to create a label that marries authenticity with accessible, contemporary style.
Our Home
Head Office & Studio C-1283 (Near Old CMS), Rajajipuram, Lucknow, Uttar Pradesh – 226017, India
Here, our design team collaborates with local craftsmen and oversees every detail—from the first sketch to the final stitch—ensuring each creation lives up to our promise of authenticity and quality.
Get in Touch
Have questions or need styling advice? We’d love to help: ✉️ Email:vfashion647@gmail.com 📞 Phone: +91 65653 0475
At Vaidehi Fashion, we are more than a clothing brand—we are custodians of India’s textile heritage, reimagined for today’s woman. Thank you for joining us in this celebration of color, craft, and culture.